Weathering a business crisis requires a focus on the long game. When considering your crisis messaging strategy, be firmly focused on transparency, consistency and calm to assure your employees & customers that tomorrow will be a better day with better opportunities.
More Marketing News →Trying to control social media is like trying to drink the ocean one cup at a time. For successful marketing and communications, companies need to TARGET their social media efforts to their local level to better engage with their audience. Using Twitter Hashtags, Facebook Groups and Events as well as some common sense, the following video explains how to create a more focused social media marketing approach. Focus Your Social Media Marketing Hat tip to our friends at The Des Moines Social Media Club, including Tom Brazelton (@TomBrazelton on twitter_ and the whole @SMCDSM crew as well as a BIG
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