Posts Tagged Create WOW Marketing

Hands In The Air

commit to something more than yourself

This is about as political as I get. Considering the events that have unfolded this week (the “untimely” demise of Osama BinLaden), I found it appropriate to speak up. Whatever side of the isle you sit on or whatever God you pray to, take heed. Look beyond yourself – just for 60 seconds. THEN, go back to what you were doing, knowing that there IS more. May 2, 2011: I watched a riveting documentary on Dr. Martin Luther King last night and felt compelled to talk about committing to something. More importantly, the relentless pursuit of committing to something greater

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Hear That Ringing? It’s Your Social Media Phone…

On Wednesday of last week, I gave Mediacom a call on the Social Media Phone. HOW? By doing this, I posted on Twitter: “Hey Mediacom, my web connection is on the fritz, can you guys please give me a call?” Why did I post it to Twitter instead of just picking up my “real” phone? Well, a couple reasons: I HATE being on hold.  And anyone that’s EVER called Mediacom knows that’s their favorite game. And I know from past engagements that Mediacom is listening and answers the “Social Media Phone” Is Social Media becoming a new channel for customer

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WOW Seminar – Put a Face on Your Farm: March 25th

CreateWOWmarketing, LLC has been honored with the opportunity to put on a branding seminar for Practical Farmers of Iowa on March 25th. The seminar will consist of a full day of events, starting with a keynote from Andrew B. Clark, The Brand Chef about TRUE Branding and how a TRUE brand can affect the marketing and sales in an Ag-Business environment.  The participants will then break out into sessions based on the TRUE branding model and work together to discover the TRUTH, RELEVANCE, UNIQUENESS and ENGAGING aspects of their own agriculture-based businesses. On March 18th, Andrew had the privilege to

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The Art of Networking – by Adam Steen at Entrefest 2011

I had the honor of working with the marketing panel and producing media for Entrefest 2011 last week.  We had some spectacular speakers and some break-out sessions on marketing, sales, technology, finances and management for entrepreneurs.  But as always, there were some standout sessions. Adam Steen’s (from 25 Connections) session on Networking was one that got a LOT of positive reactions.  Below, thanks to Adam and the Entrefest crew, we’ have captured and re-posted the session! (sorry for the typing and my loud laughter…  I was right behind the camera and couldn’t resist being involved!)

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Realizing Your God-Given Talent (A Testimonial)

Color me inspired. His name is Matt Morgan. Unassuming, but as deep and spiritual as any man I’ve ever met. Matt and I met at the monthly #CIB (Central Iowa Bloggers) event a while back. This is a great event where every first Friday of the month, bloggers, social media newbies and seasoned stud-bolts alike gather in conversation and coffee to share ideas and foster strength in our passion for blogging and social media.  It’s a joyful and exciting morning (about 6 hours worth for some) and you’re guaranteed to see a handful of new faces along with the #SMCDSM

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Optimize Your WordPress Posts / Pages in 10 Quick Minutes

With some encouragement (pleading) from our clients, we’ve gone ahead and put together some tips and tricks for organic search engine optimization using the WordPress plug-in called All in One SEO Pack. This is a general overview and just the beginning to the organic SEO process. Future videos will go into further detail on writing for SEO content and working with local search for optimization. We will have more “How-To” video tips, trick and techniques for organic SEO, marketing, brand management and more in the future.   If you’d like to see something specific, please feel free to comment below OR

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The Book That Blew The Dust From My Brain (Both Sides)

I just finished Daniel Pink’s “A Whole New Mind” after about 2 months of trying to “get my read on” (it takes discipline…  go figure).  With the holidays and starting my own business (CreateWOW), I was having troubles committing the time I needed to sit down and focus on reading and figuratively feed the monster that Michael Wagner awoke 7 years ago with “Orbiting The Giant Hairball.” ANYWAY… Pink’s book inspired me.  Not simply because he says right brainers (the more empathetic, creative and “Big Picture”- type people) are  destined to run the show; it proved to me the track

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Do You Have A Studio Brand?

For those that know me, you certainly realize I have a “slight” passion for music. It scores my life (and some of yours… 😉 ) . It is ALWAYS on in my house, my office, my car, my headphones (when discretion is required) and in my heart. So when I sat in my office this morning thinking of what to write, I (of course) had my iTunes randomly playing tunes out of the thousands of choices. It shuffled from Moby and Gwen Stefani to Stevie Wonder to Stevie Vai to Ella Fitzgerald and on to Curt Cobain and Nirvana. Then

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10 Tips for Improving Your Customer Engagement

They were once a prospect…. then a lead… then a presentation opportunity… Then… well, you know the routine. But now that you’ve landed this whale (for lack of a better term), what happens? You’ve finally contracted with this client. Does the attention to this particular fish scale back (no pun intended). Is it all about the conquest? Is the honeymoon over? Well, I’m here to tell you, it better not stop there. Continued customer engagement is key to your business’ sustainability – the key to your success – and honestly should be the easiest part of your job. Or would

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Social Media Isn’t About ME!

This is a simple concept. Social media isn’t about me. If I have something to say that benefits others, I share it. Sure, I tweet about getting a parking ticket. I toot my horn when I get a good project. Heck, I even posted about my dog dying. It’s cathartic, supportive and reliable… That’s inevitable. But social media isn’t about ME. Social media is about community. Social media brings an ever-changing world together in one voice. Sometimes it creates a lasting impression.  Sometimes it leaves a bad taste. Like it or not, social media, at its core, is for the

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