Trying to control social media is like trying to drink the ocean one cup at a time. For successful marketing and communications, companies need to TARGET their social media efforts to their local level to better engage with their audience.

Using Twitter Hashtags, Facebook Groups and Events as well as some common sense, the following video explains how to create a more focused social media marketing approach.

Focus Your Social Media Marketing

Hat tip to our friends at The Des Moines Social Media Club, including Tom Brazelton (@TomBrazelton on twitter_ and the whole @SMCDSM crew as well as a BIG bearded shout out to Mr. Dallas J. Moore of Social Republick (@DallasJMoore on twitter) for his spectacular work with The Des Moines Zombie Walk.

For more information and additional advice on social media and social media marketing strategies, please feel free to give us a call.

Until we talk again…

Keep Cooking,
Andrew B. Clark
The Brand Chef