Posts Tagged fairness

Character Counts In Business Too

Does your company have good character? I’m not talking about the people or “characters” within the company. While the people make up a very important part of it, I’m talking about the character of the company, itself. Good character, like TRUE branding, is based on a very […]

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Latest Spoke Communications Posts

  • I Need a Logo For My New Business
    I Need a Logo For My New Business
    July 7, 2015 by
    Logo, identity, and branding, are all words that seem to be interchangeable amongst the general public. Generally, it’s just us designers and marketers that to get all worked up about the differences. I can’t count how many cups of coffee were assaulted with a roundtable of fuming […]...
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  • better marketing communications plan
    3 Easy Steps to Better Marketing Communications
    May 28, 2015 by
    Listen, marketing communications isn’t rocket science. While I’ve seen CMOs and and entire Marketing departments wringing their hands over the most inane of situations, I try to explain, “If we do a bit of strategic thinking to create a program that uses dollars efficiently and produces quality […]...
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  • social media expert
    Beware The Social Media Spell
    May 21, 2015 by
    Unfortunately, this is Social Media Marketing for many: Look deeply into my eyes… you are feeling veeeery sleepy… sleeeeepy… deeeeper… deeeeeeeeper… relax and let the social media mystique take you to a happier place. Deeeeper… Dee… Yeah, sometimes I feel like social media has cast some kind […]...
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