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marketing communications des moines iowa

Here, you’re going to find a large collection of industry news, updates and information on marketing communications. You’ll be able to find everything from Web video insights and marketing tips and tricks to some of our past rants, raves and reviews on the marketing industry.

This information is accumulated from our past CreateWOWmarketing blog as well as current posts from the Spoke Communications team. Categories and post dates can be found to he right.

If you have questions or need to contact us, please feel free to reach out to us using the contact page within this website.  OR feel free to comment on the blogs here! No one seems to do that these days, so it would be a great surprise and pleasure to welcome you to the wheelhouse!


5 Crucial Reasons for Business Blogging

A business blog is a key part of any inbound marketing program. There are 5 fundamental benefits to business blogging: 1) Promote and Position Yourself / Your Company as a “Thought Leader” Each well-written post on a business or personal blog is a public declaration of your […]

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Free Word Of Mouth And Customer Analytics, Why Not?

I can’t tell exactly why more local businesses aren’t using Foursquare, but I imagine it has to do with not understanding Foursquares potential. The lack of knowledge with this not too new (debuted in March of 2009) social media tool is still huge. Foursquare has 8 million […]

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We Cured Writer’s Block!

Some days I sit back in my chair and wonder, “Why the heck isn’t anyone posting?” It’s not for a lack of information.  It’s not for a lack of inspiration.  It just falls on that blank page!  It’s too intimidating.  It’s too…  blank; so your mind goes […]

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Create WOW Marketing Welcomes Anastasia Taber

A rising junior at Georgetown University majoring in English and minoring in Chinese & Women’s Gender Studies, Anastasia is back from Washington D.C. to work this summer at CreateWOWmarketing, LLC, before heading to Beijing, China in the fall to study Chinese language and literature. Anastasia was one […]

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Damn Social Media, You Are So Distracting

The view on whether social media is a distraction or a necessity during the workday is a polarizing topic. If you are on Julie Morgenstern’s side then one should limit their SM usage to 10 minutes a day, because you have a business to run after all. […]

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Are You a Linchpin Or A Cog?

I just started at CreateWOWMarketing on the 10th and I want to be indispensable! It is easy for most of us to be a small cog in the great machine of the company. You just do the minimum and reap the rewards of your biweekly paycheck. There […]

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A TRUE Brand’s Love Affair With Social Media

It was a great honor to have local marketing specialist and the Social Media Manager from The Des Moines Social Club, Laura Gaulke ( @allauremkt ), invite The Brand Chef (me) to do a presentation at the Social Media Love-Hate Affair. Because of their deep ties to […]

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Good Social Media Practice Or Customer Stalking?

Brands on Twitter and Facebook have a unique challenge when it comes to building community and support for their brand.  Do the brand managers monitoring their social media experience engage every tweet and post that mentions their name, product, service or industry? How appropriate is it to […]

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Blowin’ Up The New Tech Bubble!

It is official you (and your Mother) can now buy a share of LinkedIn As we wrote in a previous post, more social media stocks are going public this year. LinkedIn has beat Facebook, Skype, Zynga, Twitter and Groupon to the metaphorical punch. The price per share […]

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Taking Social Media Public?

I am not going to lie; I have only been using Skype for five months. At my last position it was used in office to ask a quick question or discuss lunch plans. My first interview with Andrew, aka The Brand Chef, was over Skype. Last night […]

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